Holding both a Master degree in Engineering and one in Marketing Strategy, Haider developed a natural curiosity for new ways to reach customers and change their behaviours, while disrupting the way regulated organisations adopt new channels.
Haider founded Kainjoo® in 2013 and drive the group since then. He is also known as an international conference speaker and lecturer on digital transformation within the healthcare industry and an entrepreneur with its involvement in several tech startups.
He is the vice-president of the women health association www.prettywell.org as well as the president of the FrenchTech Swiss hub. He is a member of the transhumanism association Neohumanitas.